I can’t tell if this is a pro-feminist post or an anti-feminist post.

it is exactly what it appears to be: pointing out that people repeat messages that claim to be feminist, but which reinforce the traditional patriarchal world-view, and indeed only make sense at all in terms of that world-view.

whether you interpret that as a a criticism of feminist ideology, or a criticism of people who claim to be feminist but aren’t really, or a criticism of the way that every ideology that gains any status at all is quickly subverted and repackaged as a harmless commodity, is entirely up to you.

I just think it’s annoying for people to go around saying the opposite of what they claim to mean, because I am a huge dork.